DSP Advertising in China

A demand-side platform (DSP) is a system that allows buyers of digital advertising inventory to manage multiple ad exchange and data exchange accounts through one interface. Real-time bidding for displaying online advertising takes place within the ad exchanges, and by utilizing a DSP, marketers can manage their bids for the banners and the pricing for the data that they are layering on to target their audiences. Much like Paid Search, using DSPs allows users to optimize based on set Key Performance Indicators such as effective Cost per Click (eCPC), and effective Cost per Action (eCPA).

Other supplier products

	Baidu, Google, Yandex SEM	Baidu, Google, Yandex SEM in Chinese, Russian and English
	Mobile App Design, development and promotion	Mobile App Design, development and promotion
	Brand Public Praise in China	Promote your products in China
	Promote Your products Through Forums, Blogs promotion in China	How to promote your products and services on Chinese Forums and Blogs?
	Baidu Knows as a tool for promotion	BaiduKnows is a Chinese language collaborative Web-based collective intelligence by question andanswerprovided by the Chinese search engineBaidu.

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